The difference between creativity and innovation | leadership | lynda.com



in everyday conversation you often hear people use the terms creativity and innovation as if they're the same in reality they're different but complementary concepts creativity is the production of novel and useful ideas by an individual or team innovation is the process of trying to get value out of these ideas one is about the engine of coming up with possibilities and the other is about vetting improving and testing things in order to make possibilities become realities the creative types tend to be more in to ideas upsetting the status quo trying new things and taking risks people who fit more innovative roles tend to be more into refining ideas understanding risks and constraints and learning about how far we can push without causing problems internally or with our customers to be clear I'm not talking about places in the organization such as new product development versus accounting I'm talking about every area of the company being comprised of both types sure in some areas the proportions might vary but both types work in every area here's why the distinction is so important most professionals tend to be more of one type than the other they're either creative they have ideas they see possibilities or innovative they're wired to think about risks experimenting with and building upon the ideas of others and so on both groups are vital but they don't always understand their colleagues in the other group so if you're a creative type remember these tips learn when to share your comments and ideas for example sometimes offline with one targeted person instead of unexpectedly in a meeting where you're likely to surprise many people also learn how to share your ideas instead of simply and passionately blurting them out think first about how others might react and why for example see if it's possible to frame your idea in terms of already established group goals or company level goals and ideally fine one or two supporters for your idea before sharing it widely finally don't forget to show a little genuine appreciation for the innovators who ultimately have to vet and improve your ideas so they finally add real value now if you're the innovative type here are two vital tips first learn how to help creatives without being negative or too quickly critical your creative counterparts often have thin skin and you want to support their continued creative engagement that means you have to strive to have your initial reaction to any new idea be positive not negative second just as I mentioned above it really does help if you find a sincere way once in a while to show your interest and appreciation for whatever their latest idea might be so remember creativity and innovation are not the same they are two different types of people and activities that have to learn how to dance together you can make that happen by first figuring out which one you are and then by learning how to show a little understanding and appreciation for the contributions of the other group

3 Comments

  1. Martin said:

    You'r voice sound like the voice actor of the Bright Side

    June 26, 2019
    Reply
  2. Jamie Johnson: JFR Training said:

    I really do wonder as to validity of these concepts. Creativity can be of two styles of which Innovation is one – the other being Adaption. Neither is better than the other. I suggest that my YouTube video on the Kirton Adaption-Innovation Inventory will be a useful reference point.

    June 26, 2019
    Reply
  3. Mike Sr. Vacanti said:

    Surprised that LinkedIn supports this very limited and restricted definition, wrapped in assimilation practices which stifle both creativity ang innovation. This advice will simply lead to further mediocrity and dissatisfaction from the idea people and true problem solvers.

    June 26, 2019
    Reply

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