Big Data Analytics In Retail

why are retailers getting so excited about big data analytics picture this if the weather forecast predicts the first hot weekend of the summer and your online analytics shows a spike in the number of searches for red swimsuits then increase in store stock of swimsuits and display the best-selling red swimsuit in store windows this simple example illustrates how progressive retailers can beat their competitors to the punch or sale by predicting and preparing for upcoming sales trends with more precise accuracy in this blog post from o Jax learn about the endless possibilities created by big data analytics and how integrating predictive analysis into retail supply chains and management systems is taking the industry to new levels

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